The French luxury brand DS relies on the electric drive. Only a few months after the debut of the DS3 Crossback the small SUV also comes as an electric version on the market.
Sober, it is just another small car SUV. When the DS3 Crossback arrives in the spring of 2019, this is an important moment for the PSA Group. For the DS brand, it is an important model in the growth strategy – the old DS3 has finally been replaced by a trendy SUV.
The Crossback is also the first of its own Common Modular platform of the PSA and therefore of importance throughout the Group. Because the CMP-shortened modular system not only offers many models the size of a small or compact car. It is also designed for alternative drives and is so flexible that different cars with different drives can be manufactured on a single belt.
"The new platform offers the further benefit of a weight saving of 30 kg on average", project manager Pascal Beziat compares the model with its predecessors. Ultra-high strength steel, aluminum and composite materials help. This should also benefit the upcoming versions of the Peugeot 208 and the Opel Corsa – both are already confirmed as full power.
DS3 Crossback: electric from 2019
For the DS3 Crossback this means: even before the end of 2019, the avant-garde French SUV will be launched as a pure electric car. With the 100 kW electric motor the DS3 Crossback E-TENSE can sprint from 0 to 8.00 in 8.7 seconds. The maximum speed is limited to 150 km / h because of the range. According to the strict WLTP standard, this should take you at least 300 kilometers.
The battery is equipped with Chinese cells and must contain a maximum of 50 kilowatt hours (kWh). This is because the batteries are space-saving in three packages (18 modules in total) in the underside of the vehicle between the installed axles – in the passenger compartment and also in the load volume there are no restrictions. On a 100 kW charger, the battery needs to be filled to 80 percent in 30 minutes.
When the whisper-quiet Frenchman comes on the market, he meets the new, almost as big Hyundai Kona EV. Of course, this is not as well equipped as the DS model, but the more powerful 150 kW variant is expected to come far with a 64 kWh battery, even up to 480 kilometers (WLTP standard). Even with the smaller version of 39.2 kWh, the Koreans would still have to offer a good range of 250 km.
However, the French do not want to mention sales targets for the E-TENSE version of the small DS3 Crossback. The capacity in the Poissy production plant near Paris can be flexibly increased if necessary, because the electric model would be built on the same tires as the Benziner and Diesel. This is exactly what makes the new, fully modular CMP platform of the series possible. A price has not yet been mentioned, but the e-version must be competitive in terms of the total costs for the conventionally powered sister models.
And in the next three years, Citroën's premium brand will bring five new electrified DS models to the market. For example a compact model à la VW Golf and of course a corresponding SUV, which 2022 also as full power should give. In addition, plans at DS, a large, probably seven-seated noble SUV, (also electrified) and a luxury luxury sedan.
The last two models will probably play the sexy door opener for the years that have been discussed and now finally planned for 2026 entry of the PSA Group (Peugeot / Citroën) on the American market. Technically, the DS models are therefore all conceived as universally acceptable world cars. Incidentally, PSA uses the experience of Opel specialists in America and Rüsselsheim to adapt the cars to American regulations. Because Opel, a subsidiary of the French since 2017, has decades of joining General Motors with the right know-how. Peugeot had taken over from the American market in 1991.